Books : Essentials of Strategic Management

Essentials of Strategic Management

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Essentials of Strategic Management

by: Charles W. L. Hill, Gareth R. Jones

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Binding: Paperback
EAN: 9781111525194
Edition: 3
ISBN: 1111525196
Item Dimensions: 60990155800
Label: South-Western College Pub
Languages: EnglishUnknownEnglishOriginal LanguageEnglishPublished
Manufacturer: South-Western College Pub
Number Of Items: 1
Number Of Pages: 416
Publication Date: April 19, 2011
Publisher: South-Western College Pub
Studio: South-Western College Pub

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Product Description:
ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies--both domestic and international--so that students gain practice putting chapter concepts into action.

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